President / CEO

R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
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Peer Review Training

The process of peer review training is a vital element of strategic management. No business can remain competitive if it does not continually focus on improving its knowledge and skills. While the best companies are undoubtedly those with the most resources, the bottom line is that it is much more cost-effective to invest in the development of new and innovative ideas than to implement old ones that may be out of date or simply insufficient. The old adage, "A penny saved is a penny earned" certainly applies to organizations. If you are willing to invest a little effort in developing the next generation of leaders, your company will likely see continued productivity, sales increases, and ultimately, a successful competitive edge.

Most companies that practice peer review training realize that their workers need the skills to perform their tasks. It is the very fact that they must rely on others to help them reach their goals that forces them to keep their skills relevant. If these employees are not thoroughly trained in the latest theories and techniques, they are at a great disadvantage when it comes to reaching their goals. When performance appraisals are based on outdated or incorrect standards, they often result in inefficiency and a loss of productivity.

Performance appraisals are part and parcel of every company's success. These assessments assess the effectiveness of one or more aspects of a company's operations. These include the production, sales, service, and human resources departments. Together, these areas support the goals and vision of the company and serve as the foundation of its future success.

Performance appraisal skills come into play when employees report the results of their efforts. If they are not properly trained, however, their feedback may not be as relevant or useful as it should be. As such, effective appraisal skills require both hands-on training and the consistent application of the standards set forth by the company's strategic plans. By regularly reviewing and evaluating the performance of all employees, a company ensures that its goals are being met. These evaluations also give management a clear idea of which employees are best placed to help lead the efforts of others.

Peer review training provides the tools necessary for appraisers to assess the quality and validity of employee evaluations. It not only teaches staff how to read employee evaluations, but how to conduct themselves during discussions with other team members. This hands-on training gives an important advantage over the systems that exist today. By having employees continually trained in effective decision-making, a business can expect its leaders to consistently make sound, constructive decisions that benefit the business as a whole.

The importance of peer review training is particularly evident in the realm of safety. Many businesses have policies prohibiting employees from accessing company property while under the influence of alcohol. However, if these policies were properly implemented, then companies could greatly reduce drunk driving accidents within their walls.

In this day and age, it is very easy for an intoxicated person to get into a car with a stranger. This can result in many different problems for the business owner. First, drunk driving can cause accidents in the workplace. Second, drunk drivers may end up harming co-workers or even innocent bystanders. Lastly, drunk drivers can damage property, injure people, or hurt the company's reputation. With this knowledge, it is no wonder that many businesses are looking towards training their employees in the appropriate ways to handle situations such as these.

Peer review training is something that can benefit any company that wants to ensure that it has a solid work culture. It can give them the heads up needed to make the right decisions regarding the safety and quality of work. Furthermore, this type of training can teach team members how to make the best decisions for the benefit of the company and its employees. When these steps are taken, then a business owner can rest easy knowing that his employees are doing what they are supposed to do.

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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